PETER ANDRADE STUDIO
INDEPENDENT DESIGNER
Branding / Packaging / AI Assets
Good products deserve good design.
Good products deserve good design.
Good products deserve good design.
From identity and packaging to the images and films that put your product in front of people.
From identity and packaging to the images and films that put your product in front of people.
From identity and packaging to the images and films that put your product in front of people.
VIEW SELECTED WORK
START A PROJECT
I’m Peter, a graphic designer based in Brazil. For over 10 years, I’ve worked across branding, packaging, and visual content.
Today, I collaborate with Hummingbird, designing packaging and creative assets across the brand’s product line, while also working with brands around the world on projects that bring together design and AI.
I’m Peter, a graphic designer based in Brazil. For over 10 years, I’ve worked across branding, packaging, and visual content.
Today, I collaborate with Hummingbird, designing packaging and creative assets across the brand’s product line, while also working with brands around the world on projects that bring together design and AI.
I’m Peter, a graphic designer based in Brazil. For over 10 years, I’ve worked across branding, packaging, and visual content.
Today, I collaborate with Hummingbird, designing packaging and creative assets across the brand’s product line, while also working with brands around the world on projects that bring together design and AI.
hello!
Practice
Practice
What I do
What I do
What I do
Branding
Visual identities, launch direction and brand worlds with fewer, stronger moves.
Packaging
Retail-ready hierarchy, structural storytelling and packaging systems designed to sell.
AI Assets
Art-directed image sets, campaign stills and ecommerce visuals.
Art-directed image sets, campaign stills and ecommerce
visuals.
hello!
Method
Designed slowly. Produced intelligently.
Designed slowly. Produced intelligently.
Designed slowly. Produced intelligently.
The studio treats AI as production leverage, not a replacement for taste. Every asset starts with brand logic, hierarchy and visual intention.
The studio treats AI as production leverage, not a replacement for taste. Every asset starts with brand logic, hierarchy and visual intention.
01
01
Start with the shelf, screen or launch moment — then build the visual system backwards from that point of contact.
Start with the shelf, screen or launch moment — then build the visual system backwards from that point of contact.
Start with the shelf, screen or launch moment — then build the visual system backwards from that point of contact.
02
02
Use restraint as an identity tool: fewer colors, stricter grids, sharper contrast and deliberate negative space.
Use restraint as an identity tool: fewer colors, stricter grids, sharper contrast and deliberate negative space.
Use restraint as an identity tool: fewer colors, stricter grids, sharper contrast and deliberate negative space.
03
03
Generate broadly, curate ruthlessly and finish every asset until it feels photographed, composed and owned.
Generate broadly, curate ruthlessly and finish every asset until it feels photographed, composed and owned.
Generate broadly, curate ruthlessly and finish every asset until it feels photographed, composed and owned.